CATEGORIES

The Judges

PMA Jury

Misa von Tunzelman – PMA Jury Chair

Head of Corporate Affairs and Marketing for Lendlease in Europe.

Misa is the Head of Corporate Affairs and Marketing for Lendlease in Europe. She has over 20 years’ Marketing experience and has worked in the Property sector since 2004. In addition to her role at Lendlease, Misa is a trustee of the University College of Estate Management and Eastside Young Leaders Academy and a board member for Freehold, the industry’s LGBT+ network. Misa is a Fellow of the Chartered Institute of Marketing and holds a degree in Sociology and Cultural Studies from the University of Sussex. Prior to joining Lendlease, she worked in Marketing & Communications at BNP Paribas Real Estate, JLL, EY and the Imperial War Museum.

Deborah Allen

Senior Marketing, Brand and Pitch Consultant

Previously, Deborah was the Marketing Director for JLL’s EMEA capital markets and office sector investor teams. Following a History and History of Art degree at UCL, she undertook a CAM Foundation diploma to help her get into the competitive world of advertising and since then has built up almost 30 years in marketing, advertising and communications. She has worked both agency and client side, often on business and award winning campaigns such as Barclays and Allied Distillers as well as for charities like Greenpeace and Action Aid.

Sue Brown

Managing Director Real Estate Balance

At Real Estate Balance Sue leads a campaign to address the gender imbalance in property, working to secure a future in which women represent half the industry’s senior leadership positions. She has three decades of business, property and economic-development experience.

Sue joined Real Estate Balance in April 2020 from London First, where she was executive director with responsibility for property, planning, the environment and development since 2016. Sue started her career in government, serving as a senior advisor in a variety of high-profile roles, before going on to establish her own real estate consultancy. Sue was a driving force behind the launch of MIPIM, the world’s largest real estate investment conference that takes place each year in Cannes. Sue was the co-founder and co-chair of REWIRE, the network for women in property. She is also an active member of the Women’s Network Forum based at Buckingham Palace

Gemma Butler

Marketing Director – Chartered Institute of Marketing

Gemma is Marketing Director at the Chartered Institute of Marketing – CIM- where she runs the marketing department and plays a key role in developing and delivering the organisational strategy. Prior to joining CIM, Gemma specialized in proposition development and buying at Sony and Xerox.

Gemma has a passion for sustainability and following the release of her book which she co-authored, ‘Sustainable Marketing – How to Drive Profits with Purpose’, she has been on a mission to raise awareness and educate business and marketers on the significant role they have in driving a more sustainable future. She is also a host on the podcast series, ‘Can Marketing Save the Planet?’ which looks at the challenges and opportunities we face around sustainability.

Ali Camps

Deputy Chairman & Partner Quadrangle

Alison is Deputy Chairman and Joint Managing Partner of Quadrangle, one of the UK’s leading independent market research agencies.
She is a consultant by background, advising leading brands including Volkswagen, Lloyds Banking Group and The Co-operative, using research to help clients define strategy and design customer experiences.

Beyond Quadrangle, Alison is an activist, volunteering for Pride in London – the UK’s biggest LGBT+ event – as its Co-Chair and Marketing Director, and leading the team that delivers award-winning campaigns like #nofilter and #LoveHappensHere.

Patrick Clift

Head of Communications and Policy at Bioregional

Patrick leads the communications and marketing team at the sustainability charity and social enterprise Bioregional, working with housebuilders, real estate investors, and local authorities across the UK to enable the transition to a sustainable, zero-carbon built environment. A former real estate journalist, Patrick has almost 20 years’ experience working across the built environment specialising in public relations, marketing, public affairs, corporate communication, and strategic consultancy. Before joining Bioregional, Patrick enjoyed roles at Blackstock Consulting, at the real estate adviser and developer BNP Paribas Real Estate, where he was head of PR and corporate communication for the UK; and at the British Property Federation, where he was head of communication, representing the UK real estate sector in its dealings with government, parliamentarians, the media, and other key stakeholders. The first seven years of his career were spent as a journalist, including at the Estates Gazette (now EG).

Richard Crook

Head of Business Development and Relationships for and on behalf of Charles Russell Speechlys LLP

Richard is an experienced marketing and business development professional having held a number of c suite positions across the professional services industry. Richard is Global Head of Business Development and Relationships at international law firm Charles Russell Speechlys, having previously been Chief Marketing Officer EMEA at Colliers International. He has held similar positions at Savills, Deloitte and Drivers. Richard is a specialist in turning around marketing and BD functions bringing a client centric approach to marketing and business development and is a Chartered Marketer.

Julian Robinson

Director of Estates, London School of Economics

Julian is Director of Estates at the London School of Economics, responsible for delivery of all capital development, FM and property management. The LSE was AJ100 Client of the Year 2014, for making the greatest contribution to UK Architecture. Qualified in Town Planning and Surveying, Julian has spent much of his career client side as a capital project manager including most recently as Project Director at Queen Mary University of London. He was a CABE Enabler, is Deputy Chair of the Higher Education Design Quality Forum, and a Board Director of the Northbank Business Improvement District.

Freddie Hospedales

Chief Marketing Officer at Engie Impact

Formerly Global Head of Marketing at ERM, Freddie has also worked as a global lead in marketing at KPMG , in addition to separate roles across the brand, energy and natural resources division. Freddie has more than 20 years’ experience in strategic marketing, communications and sales in financial services, construction and advertising.

Emma Hill

Group Brand & Marketing Director for Cardano Group

She has previously held senior marketing roles at a number of high profile companies including Legal & General, Royal London, RSA, Honda and ITV where she has delivered brand and marketing transformation programmes . She is a Chartered Marketer, a member of The Marketing Society and has an MA in Mass Communications.

Markus Kramer

Brand Affairs, Managing Partner

Markus combines decades of brand & marketing expertise both client and agency side, working for and with brands such as Harley-Davidson, Aston Martin, Ferrari, international banks, governments, NGOs, startups and many more. He is a visiting Associate Professor in Brand Management at Cass Business School and author of The Guiding Purpose Strategy, A Navigational Code for Brand Growth.Markus holds degrees in Marketing & Brand Management from the University of California at Berkeley and an MBA from the University of Oxford.

Dr Michelle McCann

Chief Marketing officer, EG

Michelle is a seasoned business executive serving as a marketing leader in global organisations. She joined EG in January 2020 as Chief Marketing Officer. With more than two decades of experience, Michelle has a long track record of success developing and delivering revenue-generating marketing and management strategies,

and creating value.

John Williams

CMO, The Instant Group

John is a property marketing expert who has worked with a number of leading brands including Sotheby’s International Realty, Land Securities, Woods Bagot, Brookfield, Instant, Unispace and Knight Frank, where he was most recently Global Head of Comms. Having been a member of the organising committee of the Property Marketing Awards (PMA) for many years, John is now a judge on the PMA Jury.

He has spoken on flex workspace trends at events including MIPIM, Corenet Global, Worktech, GCUC, CoWorking Europe, PW Workspace, and EG London.